Crowdsourcing | What you Need to Know

Crowdsourcing | What you Need to Know

September 16th, 2009 // 4:09 pm @

I was recently commissioned to write an article for Contagious Magazine into the new phenomenon of “crowdsourcing” (open outsourcing), where a company takes tasks traditionally performed by an employee or contractor, and outsources them to an undefined, generally large group of people or community in the form of an open call. Here’s what I found out…


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One Comment → “Crowdsourcing | What you Need to Know”

  1. [...] recent article by Dr Paul Marsden in Contagious Magazine positions crowdsourcing as a recession proof strategy. The basic theory is that you get better [...]


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